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AROUND THE CLOCK

In a photo series  in  bookazine no. 4, I show products from S:KØN and Mina Ingerslev.

I asked Mina to explain what inspired her to launch her own skincare series in May 2019. Mina is 46 years old and has a background as cosmetician and make-up artist.

April 2021

She describes the basis for the launch as follows:

‘Throughout my professional career, I have worked with skincare and make-up. I have done product development for others. But suddenly I found myself in the middle of my life and knew it was time to live out a lifelong dream. I have studied, tested and trained, driven by my passion. Initially, S:KØN was just intended to be sold in my little tearoom at Kronborg Castle. But soon, the situation was turned around, so that customers showed up solely to buy S:KØN products. S:KØN SKINCARE is based on my interest in and passion for what natural ingredients can do for the skin, and the company is growing along with the demand. I feel a deep sense of gratitude.’

If you were to describe, in a few sentences, why I, as a consumer, should choose S:KØN, what would you say …

‘Because you’ll get beautiful skin, because S:KØN SKINCARE is made of the most exquisite, raw and unfiltered oils and potent plant extracts. The products are based on rich, healthy ingredients, like tiny bouillon cubes, where all the superfluous fillers that only add bulk have been left out. This mean you’ll only get what can actually make a difference, and we also spare the environment by using more resources than necessary.’

Where is S:KØN produced?

‘S:KØN SKINCARE is made in our own production facility, which is in our backyard. Here, we work closely together with a pharmacist, a biochemist and a process technician. Our work is guided by a principle of “zero waste”. We have solar panels and we are constantly optimizing our processes. The point of S:KØN is NOT just to offer healthy skincare; genuine wellness includes the entire product journey, from our production process to your bathroom shelf.’

How many products are there in the series?

‘There are currently 17, and we are constantly engaged in development and have many new and unconventional green products in the pipeline.’

Where is S:KØN sold?

‘In the spa at Marienlyst Strand Hotel, at professional clinics and in green, sustainable lifestyle shops as well as in our own webshop. We are seeing a lot of interest in our products, also outside Denmark.’

Where do you hope to be five years from now?

‘By then, S:KØN is available from additional spa resorts, both in Denmark and abroad. All the products that are currently in the pipeline have been launched.’

 

I HÅNDVÆRK bookazine no. 4 i billedserien DØGNET viser jeg produkter fra S:KØN SKINCARE og Mina Ingerslev. Jeg har bedt Mina fortælle om bagrunden for, at hun i maj 2019 lancerede sin hudplejeserie. Mina er 46 år og har en baggrund som kosmetiker og makeup artist.

Hun svarer på mit spørgsmål om baggrunden således:

”Gennem hele mit professionelle arbejdsliv har jeg arbejdet med hudpleje og makeup. Jeg har produktudviklet for andre. Men pludselig stod jeg der midt i livet og vidste, det var tid til at udleve en livslang drøm. Jeg har nørdet, studeret, testet og dygtiggjort mig ud fra min passion. I starten var S:KØN SKINCARE blot tænkt til at blive solgt i min lille te-salon på Kronborg. Men ret hurtigt vendte det så kunderne kun kom for at købe S:KØN produkter. Min interesse og kærlighed for, hvad man med naturlige råvarer kan opnå af resultater på huden, var afsættet for S:KØN SKINCARE og virksomheden vokser i takt med efterspørgslen. Jeg føler en stor taknemmelighed .

Hvis du i lidt flere sætninger skal beskrive, hvorfor jeg som forbruger skal vælge at bruge S:KØN så…

”Fordi du får smuk hud, det gør du, fordi S:KØN SKINCARE er lavet af de lækreste, rå og ufiltrerede olier og af potente planteekstrakter. Produkterne er baseret på rige og sunde råvarer, som små bouillonterninger hvor alt overflødigt volumengivende fyld er sorteret fra. Derfor får du kun det, der reelt kan gøre en forskel, på den måde sparer vi desuden miljøet for et unødigt ressourceforbrug”.

Hvor produceres S:KØN?

”S:KØN SKINCARE produceres i vores egen produktionsfacilitet, i vores baghave. Her arbejder vi i tæt samarbejde med farmaceut, biokemiker og procesoperatør. Vi arbejder ud fra et princip om ”zero waste”. Vi har solceller, og vi optimerer konstant vores processer. Tanken med S:KØN er IKKE kun sund hudpleje, ægte wellness er hele produktets rejse. Fra vores produktion til din badeværelseshylde”.

Hvor mange produkter findes der i serien?

”17, og vi udvikler hele tiden og har mange nye, anderledes grønne produkter på vej”.

Hvor sælges S:KØN?

”På Marienlyst Strand Hotels spa, i professionelle klinikker og i grønne bæredygtige livsstilsbutikker og fra vores egen webshop. Vi oplever en stor interesse for vores produkter også udenfor Danmark”.
Hvordan ønsker du, at det skal se ud om 5 år?

”Til den tid er S:KØN på flere SPA resorts, både i Danmark og i andre lande. Alle de produkter, vi har i pipeline, er lanceret”.

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